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Every template a founder needs. Built by operators.

Skip the blank page. The Startup Template Library is a system of 150+ docs, sheets, decks, and SOPs covering finance, ops, marketing, HR, product, sales, and legal — drop-in ready.

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6
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Sheets · 2.4MB

3-Year Financial Model

Investor-ready P&L, cash flow, and unit economics — fully linked.

Notion · Doc

Hiring Scorecard System

Role spec → scorecard → debrief template.

Slides · 12 pgs

Seed Pitch Deck Template

Editable in Slides.

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The Library

Browse 150 templates. Across every function.

6 categoriesPlanning and Strategy · Finance · Operations · Product Development · Growth · Legal and Compliance
1-Page Business Plan
  • Nine guided sections with prompts…
  • Key numbers block: startup costs,…
  • 90-day milestone table with owner…
  • Spreadsheet version plus printabl…

1-Page Business Plan Template

Get your whole business on one page: problem, solution, customer, revenue model, marketing, milestones and 12-month numbers.

PDF + Excel$50
Annual Business Review
  • Year-in-review summary
  • Revenue & growth performance
  • Team & hiring recap
  • Strategic wins & misses

Annual Business Review Template

Reflect on the past year and set direction for the next with a structured annual review covering performance, team, and strategy.

Google Docs + Word + PDF$27
Business Model Canvas
  • 9-block BMC layout
  • Value proposition section
  • Customer segments
  • Revenue streams

Business Model Canvas Template

Map every dimension of your business on a single visual canvas — the globally used tool for designing and testing business models.

Google Docs + PDF + Figma$30
Business Plan
  • Executive summary section
  • Company overview & mission statem…
  • Market analysis & target customer…
  • Products/services description

Business Plan Template

A comprehensive, investor-ready business plan template covering every section you need to launch, fund, or scale your business.

Google Docs + Word + PDF$30
Company Vision & Mission
  • Vision statement framework & exam…
  • Mission statement framework & exa…
  • Core values workshop template
  • Brand positioning statement

Company Vision & Mission Template

Define your company's purpose, direction, and values with a structured vision and mission development framework.

Google Docs + Word + PDF$30
Competitive Analysis
  • Direct & indirect competitor matr…
  • Feature comparison table
  • Pricing comparison chart
  • SWOT per competitor

Competitive Analysis Template

Map your competitive landscape with clarity — compare features, pricing, positioning, and strategic moats against your top competitors.

Google Docs + Word + Excel$27
Exit Strategy
  • Exit scenario comparison (acquisi…
  • Business valuation framework
  • Due diligence prep checklist
  • Timeline & milestones

Exit Strategy Template

Plan your exit with confidence — compare acquisition, IPO, and merger scenarios with valuation frameworks and stakeholder communication plans.

Google Docs + Word + PDF$37
Franchise Business Plan
  • Franchise overview & concept
  • Market analysis
  • Franchise fee & royalty structure
  • Operations manual outline

Franchise Business Plan Template

A purpose-built business plan template for franchise concepts — covering unit economics, territory analysis, and franchise disclosure requirements.

Google Docs + Word + PDF$47
Go-to-Market Plan
  • Target customer ICP definition
  • Channel strategy framework
  • Launch timeline (90-day)
  • Pricing strategy section

Go-to-Market Plan Template

Launch your product or service with a structured GTM framework — from ICP definition to launch day checklist to 90-day execution plan.

Google Docs + Word + PDF$30
How to Choose, Customize and…
  • Pick the right template for your…
  • Fill it in without copying langua…
  • Test the finished document before…
  • Save and version it so it stays u…

How to Choose, Customize and Finish Your First Startup Template in One Afternoon

A step-by-step guide to picking the right template and turning it into a finished, usable document in about three hours.

PDF guide$35
Investor Pitch Deck (20 Slide…
Investor Pitch Deck (20 S…

Investor Pitch Deck Template (20 Slides)

A detailed 20-slide investor pitch deck with every section VCs and angels expect to see — structured for Series A and beyond.

PowerPoint + Google Slides$30
Joint Venture Proposal
  • Executive summary
  • Partnership rationale
  • Proposed structure & terms
  • Roles & responsibilities

Joint Venture Proposal Template

Present a compelling joint venture proposal with a professional structure that covers rationale, terms, roles, and financials.

Google Docs + Word + PDF$37
Lean Canvas
  • Problem & solution blocks
  • Unique value proposition
  • Unfair advantage section
  • Customer segments

Lean Canvas Template

The startup-focused alternative to the Business Model Canvas — designed for rapid iteration and early-stage validation.

Google Docs + PDF + Figma$30
Market Research
  • Market overview framework
  • Customer survey template
  • Competitor landscape section
  • Market sizing methodology

Market Research Template

Structure your market research systematically — from customer surveys to market sizing to competitive landscape findings.

Google Docs + Word + Excel$27
OKR Framework
Company-level OKR structureDepartment OKR cascade templateIndividual OKR tracker

OKR Framework Template

Set and track Objectives & Key Results across your company, departments, and teams with this structured OKR planning template.

Google Sheets + Excel$27
OKR for Teams
Company OKR structureDepartment OKR cascadeIndividual OKR template

OKR Template for Teams

Align your team around ambitious goals with an OKR template that cascades from company to department to individual, with quarterly check-ins built in.

Google Sheets + Notion + PDF$27
One-Page Business Plan
  • Problem & solution snapshot
  • Target market & customer segment
  • Revenue model summary
  • Key metrics & milestones

One-Page Business Plan Template

Distill your entire business strategy onto a single page. Perfect for early-stage founders, internal alignment, and quick investor overviews.

Google Docs + Word + PDF$30
PESTLE Analysis
  • Political, economic, social, tech…
  • Impact scoring matrix
  • Strategic response planning works…
  • Executive summary section

PESTLE Analysis Template

Analyze the macro-environment factors shaping your industry with this structured PESTLE framework template.

Google Docs + Word + Excel$30
Pitch Deck Sample Pack
  • The ten-slide investor sequence —…
  • What each slide has to prove, sta…
  • The most common failure per slide…
  • Notes on what to cut when you are…

Pitch Deck Sample Pack

Investors scan your deck in about four minutes, so the order of the slides matters more than the design. This sample pack shows the slide sequence that works.

PDF$35
Pitch Deck (10 Slides)
Pitch Deck (10 Slides)

Pitch Deck Template (10 Slides)

The classic 10-slide investor pitch deck structure. Clean, professional, and ready to customize.

PowerPoint + Google Slides$30
SWOT Analysis
  • 4-quadrant SWOT matrix layout
  • Strengths, weaknesses, opportunit…
  • Strategic implications worksheet
  • Action planning section

SWOT Analysis Template

A clean, easy-to-use SWOT analysis template with strategic action planning built in — for teams, founders, and consultants.

Google Docs + Word + Excel$30
Startup Launch Checklist
  • The 47-point Startup Launch Check…
  • Business Model Canvas Template —…
  • MVP Validation Worksheet — test b…
  • Investor Pitch Deck Outline Templ…

Startup Launch Checklist

A 47-point checklist that takes you from idea to launch without missing a step, plus five startup templates.

PDF + Excel$35
Startup Launch Pack
  • Business model canvas template
  • Investor pitch deck outline
  • 90-day business launch plan

Startup Launch Pack

The essential templates every first-time founder needs from day one: a business model canvas, an investor pitch deck outline and a 90-day launch plan.

PDF$35
Startup Priorities Survey
  • Find out which missing document i…
  • Stop guessing between business pl…
  • See a suggested build order match…
  • Get a short guide explaining ever…

Startup Template Priorities Survey

Answer 10 quick questions and get a plain-English guide to which startup templates to tackle first.

Survey + PDF results guide$35
Strategic Planning
  • 3-year strategic plan structure
  • Strategic goals & initiatives
  • SWOT-to-strategy bridge
  • KPI dashboard section

Strategic Planning Template

Build a comprehensive 3-year strategic plan with goal frameworks, initiative roadmaps, and quarterly review cadences.

Google Docs + Word + PDF$37
The Founder's Starter Guide
  • Learn which documents matter and…
  • Fill each template in plain langu…
  • Avoid the classic mistakes that f…
  • Finish with a one-page action che…

The Founder's Template Starter Guide

A short, practical ebook that walks you through the seven documents every new company needs and how to fill them in.

PDF guide$200
The Startup Paperwork Readine…
  • Get a 0-30 readiness score across…
  • See which areas are strong and wh…
  • Receive three specific actions fo…
  • Repeat it every quarter to track…

The Startup Paperwork Readiness Scorecard

Score your startup's core documents in five minutes and see exactly what to fix first.

Interactive scorecard$35
The Startup Stack
  • See all eight core startup docume…
  • Learn the build order so you neve…
  • Get a checklist on every panel
  • Print it and pin it above your de…

The Startup Template Stack

A one-page poster showing the eight documents a new company should have, in the order to build them.

PDF poster$35
Which Startup Do You Need Fir…
  • Get one clear answer instead of a…
  • Learn why that document comes fir…
  • See the next step for your type
  • No email guessing games: results…

Which Startup Template Do You Need First? Quiz

Nine quick questions that point you to the single document worth building first.

Interactive quiz$35
3-Year Financial Model
P&L, balance sheet, cash flow (fu…Revenue model assumptions tabScenario analysis (base/bull/bear)

3-Year Financial Model Template

An investor-ready 3-year financial model with integrated P&L, balance sheet, cash flow, and scenario analysis — built for startups and SMBs.

Google Sheets + Excel$47
Accounts Payable Tracker
Vendor invoice logDue date & payment statusAging analysis

Accounts Payable Tracker

Manage vendor invoices, due dates, and outgoing cash with an AP tracker that prevents missed payments and keeps your cash flow predictable.

Google Sheets + Excel$27
Accounts Receivable Tracker
Outstanding invoice logAging buckets (30/60/90 days)Collection status column

Accounts Receivable Tracker

Stay on top of outstanding invoices and incoming cash with an AR tracker that shows aging buckets, collection status, and payment forecasts.

Google Sheets + Excel$27
Annual Budget
Department-by-department budgetHeadcount & compensation planningCAPEX vs. OPEX split

Annual Budget Template

Plan your full year budget by department with headcount planning, monthly phasing, and a board-ready executive summary.

Google Sheets + Excel$37
Break-Even Analysis
Fixed vs. variable cost breakdownBreak-even unit & revenue calcula…Visual break-even chart

Break-Even Analysis Template

Calculate exactly how many units or dollars of revenue you need to cover your costs — with visual charts and sensitivity analysis built in.

Google Sheets + Excel$30
Burn Rate Tracker
Monthly burn rate calculatorRunway months remaining indicatorBurn by department

Burn Rate Tracker Template

Monitor your monthly burn and runway with a dynamic tracker that shows when you'll run out of cash and when to start fundraising.

Google Sheets + Excel$27
Cap Table
Founder, investor, option pool tr…Pre/post-money valuation calculat…Dilution modeling by round

Cap Table Template

Track equity ownership across founders, investors, and option pools with a dynamic cap table that models dilution through multiple rounds.

Google Sheets + Excel$37
Cash Flow Tracker
Monthly cash in/out trackerOperating, investing, financing s…Running cash balance chart

Cash Flow Tracker Template

Track every dollar in and out with a monthly cash flow tracker that includes a 13-week rolling forecast and low-cash alert thresholds.

Google Sheets + Excel$27
Due Diligence Checklist
  • Legal & corporate docs checklist
  • Financial records checklist
  • IP & technology checklist
  • HR & team checklist

Due Diligence Checklist Template

Be investor-ready with a comprehensive due diligence checklist covering legal, financial, IP, HR, and customer documentation.

Google Docs + Excel + PDF$27
Expense Report
Employee expense line itemsCategory & project codingReceipt reference column

Expense Report Template

Streamline employee expense reporting with a clean, easy-to-use template that categorizes costs, tracks receipts, and rolls up to monthly summaries.

Google Sheets + Excel + PDF$30
Financial Dashboard
Revenue, expense, profit widgetsMoM and YoY growth chartsCustomer metrics (LTV, CAC, churn)

Financial Dashboard Template

A live executive financial dashboard that pulls from your raw data to show revenue, expenses, profit, customer metrics, and cash runway at a glance.

Google Sheets + Excel$37
Grant Budget
  • Grant-specific budget categories
  • Personnel & fringe calculation
  • Indirect cost rate section
  • Budget narrative template

Grant Budget Template

Build a compliant, well-structured grant budget with sections for personnel, indirect costs, and narrative justification — ready for federal and foundation submissions.

Google Docs + Excel + PDF$27
Investor Update
  • MRR/ARR snapshot
  • Key wins & milestones
  • Team updates
  • Challenges & asks

Investor Update Template

Keep your investors informed and engaged with a monthly or quarterly update template that hits every metric they care about.

Google Docs + Word + PDF$27
Invoice
  • Professional invoice layout
  • Line items with qty & rate
  • Tax calculation section
  • Payment terms & due date

Invoice Template

A clean, professional invoice template with line items, tax calculations, payment terms, and your branding — ready to send in minutes.

Google Docs + Word + PDF$30
KPI Financial Dashboard
Revenue & growth KPIsProfitability KPIsEfficiency ratios

KPI Financial Dashboard Template

An executive-level KPI scorecard that tracks revenue, profitability, efficiency, and cash metrics in one clean dashboard view.

Google Sheets + Excel$37
Monthly P&L
Revenue by product/service lineCOGS & gross margin calculationOperating expense categories

Monthly P&L Template

Track profit and loss by month with a clean P&L template that breaks down revenue, COGS, gross margin, and operating expenses.

Google Sheets + Excel$27
Payroll
Employee roster & comp tableGross to net calculationDeductions & benefits

Payroll Template

Process payroll accurately with a template that calculates gross-to-net pay, tracks deductions, and generates a clean payroll summary for your records.

Google Sheets + Excel$27
Revenue Forecast
Top-down & bottom-up forecast mod…Product/channel revenue breakdownMonthly & quarterly projections

Revenue Forecast Template

Build top-down and bottom-up revenue forecasts with monthly and quarterly projections, channel breakdowns, and scenario modeling.

Google Sheets + Excel$37
SaaS Metrics Dashboard
MRR, ARR, churn, expansion MRRNRR (Net Revenue Retention)MoM growth rate tracker

SaaS Metrics Dashboard Template

The essential SaaS KPI dashboard — track MRR, ARR, churn, expansion revenue, NRR, and customer cohorts in one live spreadsheet.

Google Sheets + Excel$37
Startup Budget
Pre-launch & launch budget sectio…OPEX & CAPEX categoriesMonthly actuals vs. budget

Startup Budget Template

Plan your startup's finances from day one with a budget template covering pre-launch costs, monthly OPEX, and actuals vs. budget tracking.

Google Sheets + Excel$27
Startup Valuation (DCF)
Discounted cash flow modelRevenue & EBITDA projectionsTerminal value calculation

Startup Valuation Template (DCF)

Value your startup with a full discounted cash flow model including WACC assumptions, terminal value, and revenue sensitivity tables.

Google Sheets + Excel$47
Tax Preparation Checklist
  • Business income & expense categor…
  • Deductible expense checklist
  • Quarterly estimated tax reminder
  • 1099 contractor tracking

Tax Preparation Checklist Template

Stay organized at tax time with a business tax prep checklist covering income, deductible expenses, contractor payments, and quarterly estimates.

Google Docs + PDF$27
Term Sheet
  • Pre-money valuation & round size
  • Security type (SAFE, convertible,…
  • Pro-rata rights
  • Board composition terms

Term Sheet Template

A founder-friendly term sheet template covering all the key economic and governance terms for SAFE, convertible note, and priced equity rounds.

Google Docs + Word + PDF$47
Unit Economics
CAC calculation by channelLTV calculation (cohort-based)LTV:CAC ratio tracker

Unit Economics Template

Calculate and track the unit economics that determine whether your business is truly healthy: CAC, LTV, payback period, and gross margin per unit.

Google Sheets + Excel$27
1-on-1 Meeting
  • Weekly priorities check-in
  • Blockers & support needed
  • Manager feedback section
  • Career & growth discussion

1-on-1 Meeting Template

Make every manager-employee 1-on-1 more productive with a structured template that covers priorities, blockers, feedback, and career development.

Google Docs + Notion + PDF$27
30-60-90 Day Plan
  • Days 1-30: Learn & orient
  • Days 31-60: Contribute & build
  • Days 61-90: Lead & optimize
  • Weekly check-in questions

30-60-90 Day Plan Template

Set new hires and new managers up for success with a structured 30-60-90 day plan that aligns learning, contributing, and leading milestones.

Google Docs + Word + PDF$17
Benefits Package
  • Health, dental & vision options
  • Retirement & equity section
  • PTO & leave policies
  • Perks & stipends

Benefits Package Template

Design a competitive benefits package and communicate it clearly to candidates and employees with a structured benefits overview template.

Google Docs + Word + PDF$27
Board Meeting Agenda
  • Standing agenda sections
  • Financial review block
  • Strategic discussion section
  • Action items tracker

Board Meeting Agenda Template

Run efficient, productive board meetings with a professional agenda template that keeps discussions focused and decisions documented.

Google Docs + Word + PDF$30
Business Continuity Plan
  • Business impact analysis
  • Critical function identification
  • Recovery time objectives
  • Emergency response procedures

Business Continuity Plan Template

Keep your business running through disruptions with a BCP that covers critical functions, recovery objectives, and emergency procedures.

Google Docs + Word + PDF$37
Company Policies & Procedures
  • HR policy framework
  • IT acceptable use policy
  • Travel & expense policy
  • Code of conduct

Company Policies & Procedures Template

Document your company's operating standards with ready-to-use policy templates covering HR, IT, travel, and conduct.

Google Docs + Word + PDF$37
Compensation Plan
Salary bands by level & functionBonus/variable pay structureEquity grant guidelines

Compensation Plan Template

Build a fair, transparent compensation structure with salary bands, bonus frameworks, equity guidelines, and pay equity analysis.

Google Sheets + Excel + PDF$47
Employee Handbook
  • Company culture & values
  • PTO & leave policies
  • Code of conduct
  • Performance review process

Employee Handbook Template

Give every new hire a professional handbook covering culture, policies, PTO, code of conduct, and benefits — fully customizable.

Google Docs + Word + PDF$47
Employee Satisfaction Survey
  • eNPS question
  • Culture & values rating
  • Manager effectiveness section
  • Growth & development questions

Employee Satisfaction Survey Template

Measure employee engagement and identify retention risks with a structured survey covering culture, management, growth, and workload.

Google Forms + Docs + PDF$27
Employee Self-Assessment
  • Goal achievement self-rating
  • Key accomplishments section
  • Challenges & lessons learned
  • Strengths & growth areas

Employee Self-Assessment Template

Empower employees to reflect on their own performance with a guided self-assessment covering achievements, growth areas, and career goals.

Google Docs + Word + PDF$27
Employment Offer Letter
  • Position & start date
  • Compensation & benefits summary
  • At-will employment clause
  • Contingency conditions

Employment Offer Letter Template

Extend professional, legally sound job offers with a polished offer letter covering compensation, benefits, and start date.

Google Docs + Word + PDF$27
Hiring Pipeline Tracker
Open roles trackerCandidate stage pipelineSource & referral tracking

Hiring Pipeline Tracker Template

Manage every open role and candidate in one place with a hiring pipeline tracker that shows stage, source, and time-to-fill at a glance.

Google Sheets + Excel + Notion$27
Interview Question Bank
  • Behavioral questions (STAR format)
  • Technical/skills questions
  • Culture & values questions
  • Leadership & management questions

Interview Question Bank Template

Never scramble for interview questions again — 100+ categorized questions covering behavioral, technical, culture, and role-specific scenarios.

Google Docs + Word + PDF$27
Interview Scorecard
Weighted scoring criteriaSkills assessment sectionCulture fit rating

Interview Scorecard Template

Make better, more consistent hiring decisions with a structured interview scorecard that scores candidates on skills, culture fit, and role-specific criteria.

Google Sheets + Excel + PDF$27
Job Description
  • Role summary & reporting line
  • Key responsibilities
  • Required & preferred qualificatio…
  • Compensation & benefits section

Job Description Template

Write clear, compelling job descriptions that attract top candidates with a structured template covering role summary, responsibilities, and requirements.

Google Docs + Word + PDF$27
Job Posting
  • Attention-grabbing opening hook
  • Role & impact summary
  • Key responsibilities
  • Must-have vs. nice-to-have skills

Job Posting Template

Write job postings that attract the right candidates faster with a clear structure that balances role clarity with employer brand appeal.

Google Docs + Word + PDF$27
Meeting Minutes
  • Attendees & quorum confirmation
  • Agenda items format
  • Discussion & decision summary
  • Action items with owners

Meeting Minutes Template

Record board, investor, and team meeting decisions accurately with a clean minutes template that captures attendance, discussion, and action items.

Google Docs + Word + PDF$27
Offboarding Checklist
  • Resignation/termination notice ha…
  • Knowledge transfer tasks
  • Account deprovisioning list
  • Exit interview template

Offboarding Checklist Template

Handle employee departures professionally and securely with a complete offboarding checklist for voluntary and involuntary exits.

Google Docs + Word + Excel$30
Onboarding Checklist
  • Pre-start day checklist
  • Day 1 tasks
  • Week 1 & month 1 milestones
  • System access & equipment list

Onboarding Checklist Template

Set new hires up for success from day one with a structured onboarding checklist covering pre-start prep through 30-day milestones.

Google Docs + Word + Excel$27
Org Chart
Org Chart

Org Chart Template

Visualize your company structure with a clean, customizable org chart template for startups scaling from 5 to 500 employees.

Google Slides + PowerPoint + PDF$27
Performance Improvement Plan…
  • Performance concern description
  • Expected standards
  • SMART improvement goals
  • Support & resources offered

Performance Improvement Plan (PIP) Template

Handle performance issues professionally and legally with a structured PIP template that sets clear expectations, timelines, and support measures.

Google Docs + Word + PDF$27
Performance Review
  • Goal achievement review
  • Competency ratings (1-5 scale)
  • Manager & self-assessment sections
  • Strengths & development areas

Performance Review Template

Run fair, structured performance reviews with a template that covers goal progress, competency ratings, manager feedback, and development planning.

Google Docs + Word + PDF$27
RACI Matrix
RACI grid (tasks vs. roles)Role definitions guideDecision-making framework

RACI Matrix Template

Eliminate confusion over who owns what with a RACI matrix template that clearly maps Responsible, Accountable, Consulted, and Informed roles across your projects.

Google Sheets + Excel + PDF$27
Remote Work Policy
  • Eligibility criteria
  • Core hours & availability expecta…
  • Equipment & home office guidelines
  • Data security requirements

Remote Work Policy Template

Set clear expectations for remote employees with a policy covering eligibility, availability, equipment, data security, and performance standards.

Google Docs + Word + PDF$27
Risk Management Plan
  • Risk identification matrix
  • Likelihood & impact scoring
  • Mitigation strategies per risk
  • Risk owner assignments

Risk Management Plan Template

Identify, score, and mitigate business risks with a structured risk management framework used by enterprise and startup teams alike.

Google Docs + Excel + PDF$27
Salary Benchmarking
Role & level matrixMarket data sources guideP25/P50/P75 comparison columns

Salary Benchmarking Template

Make data-driven compensation decisions with a salary benchmarking template that compares your roles to market data by level and geography.

Google Sheets + Excel + PDF$37
Stakeholder Communication Plan
  • Stakeholder identification matrix
  • Communication frequency & channel
  • Key messages per audience
  • Feedback collection process

Stakeholder Communication Plan Template

Manage stakeholder expectations and keep every audience informed with a structured communication plan and messaging framework.

Google Docs + Excel + PDF$27
Standard Operating Procedure…
  • Purpose & scope
  • Step-by-step procedure format
  • Roles & responsibilities
  • Approval & revision history

Standard Operating Procedure (SOP) Template

Document any business process clearly and consistently with a professional SOP template your team will actually follow.

Google Docs + Word + PDF$27
Succession Planning
Critical role identificationSuccessor candidate profilesReadiness rating (now/1-2yr/3-5yr)

Succession Planning Template

Identify and develop future leaders before you need them with a succession plan covering key roles, successors, readiness ratings, and development paths.

Google Sheets + Excel + PDF$37
Team Meeting Agenda
  • Meeting goal & attendees
  • Standing agenda sections
  • Time allocation per item
  • Discussion notes fields

Team Meeting Agenda Template

Run focused, time-efficient team meetings with a structured agenda template that keeps discussions on track and ends with clear action items.

Google Docs + Notion + PDF$27
Training Plan
  • Training objectives
  • Audience & prerequisites
  • Session schedule
  • Materials & resources list

Training Plan Template

Design and deliver effective employee training programs with a structured plan covering learning objectives, schedule, materials, and assessment.

Google Docs + Sheets + PDF$27
A/B Testing Plan
  • Hypothesis statement
  • Control vs. variant description
  • Primary & secondary metrics
  • Sample size calculator guide

A/B Testing Plan Template

Run rigorous A/B tests that produce actionable results with a plan template covering hypothesis, variants, metrics, sample size, and analysis.

Google Docs + Sheets + PDF$27
API Documentation
  • Overview & base URL
  • Authentication methods
  • Endpoint reference format
  • Request/response examples

API Documentation Template

Document your APIs clearly and consistently with a template covering endpoints, authentication, request/response formats, and error codes.

Google Docs + Notion + Markdown$37
Bug Report
  • Bug summary & severity rating
  • Steps to reproduce
  • Expected vs. actual behavior
  • Environment & device details

Bug Report Template

Capture bugs consistently and give engineers everything they need to reproduce and fix issues fast with a structured bug report template.

Google Docs + Notion + PDF$27
Changelog
  • Version number & date format
  • New / Improved / Fixed categories
  • User-friendly entry format
  • Internal vs. external versions

Changelog Template

Keep your users informed about product updates with a professional changelog template that communicates new features, improvements, and fixes clearly.

Google Docs + Notion + Markdown$27
Competitive Feature Matrix
Feature vs. competitor gridTier rating (full/partial/none)Differentiator highlights

Competitive Feature Matrix Template

Map your product against competitors feature-by-feature to identify gaps, winning differentiators, and positioning opportunities.

Google Sheets + Excel + PDF$27
Customer Feedback Log
Feedback source & dateCustomer segment taggingFeedback category (bug/feature/UX)

Customer Feedback Log Template

Centralize and categorize all customer feedback from support, sales, and reviews in one structured log that feeds directly into your product roadmap.

Google Sheets + Notion + Excel$27
DevOps Pipeline Documentation
  • Pipeline architecture overview
  • Environment definitions (dev/stag…
  • CI/CD trigger & stage documentati…
  • Test suite & coverage requirements

DevOps Pipeline Documentation Template

Document your CI/CD pipeline end-to-end so every engineer can deploy confidently — covering environments, triggers, tests, approvals, and rollback.

Google Docs + Notion + Markdown$47
Feature Request
  • User problem statement
  • Proposed solution
  • Business value & impact
  • Effort estimate

Feature Request Template

Capture and evaluate feature requests consistently with a template that documents user need, business value, effort estimate, and prioritization score.

Google Docs + Sheets + Notion$27
Incident Response Playbook
  • Severity level definitions (P0-P3)
  • On-call escalation matrix
  • Incident response runbook
  • Stakeholder communication templat…

Incident Response Playbook Template

Respond to production incidents quickly and systematically with a playbook covering severity levels, escalation paths, communication templates, and post-mortems.

Google Docs + Notion + PDF$47
OKR for Product Teams
Product team OKR structureObjective + 3-5 key results formatInitiative-to-KR mapping

OKR Template for Product Teams

Align product, design, and engineering around shared goals with a quarterly OKR template built specifically for product teams.

Google Sheets + Notion + PDF$27
Product Metrics Dashboard
Activation & onboarding metricsDAU/WAU/MAU trackingRetention & churn cohorts

Product Metrics Dashboard Template

Track the metrics that matter most for your product — engagement, retention, activation, and revenue — in a single live dashboard.

Google Sheets + Excel$37
Product Requirements Document…
  • Problem statement & background
  • Goals & success metrics
  • User stories & requirements
  • Out of scope section

Product Requirements Document (PRD) Template

Align your entire team around what you're building and why with a comprehensive PRD covering problem, goals, requirements, and success metrics.

Google Docs + Notion + PDF$37
Product Roadmap
Now / Next / Later roadmap viewQuarterly timeline versionInitiative & theme groupings

Product Roadmap Template

Communicate your product vision and upcoming work clearly with a now/next/later roadmap that keeps stakeholders aligned without over-committing to dates.

Google Sheets + Slides + Notion$37
Release Notes
  • Release summary header
  • Feature highlights with context
  • Bug fixes list
  • Breaking changes section

Release Notes Template

Ship updates with confidence using a release notes template that communicates what changed, why it matters, and what users need to do.

Google Docs + Notion + Markdown$27
Sprint Planning
Sprint goal statementTeam capacity calculationBacklog stories with story points

Sprint Planning Template

Run effective sprint planning sessions with a template covering sprint goal, capacity planning, story sizing, and team commitment.

Google Sheets + Notion + PDF$27
Sprint Retrospective
  • What went well
  • What could be improved
  • Action items & owners
  • Sentiment check-in

Sprint Retrospective Template

Improve every sprint with a structured retrospective that surfaces what went well, what didn't, and what the team commits to changing.

Google Docs + Notion + PDF$27
Technical Specification
  • Overview & goals
  • System architecture diagram secti…
  • Data models & schema
  • API endpoints & contracts

Technical Specification Template

Give your engineering team everything they need to build with confidence — a technical spec template covering architecture, data models, APIs, and edge cases.

Google Docs + Notion + PDF$37
UX Research Plan
  • Research goals & questions
  • Methodology selection guide
  • Participant criteria
  • Research timeline

UX Research Plan Template

Structure your UX research projects for clarity and impact with a plan template covering research goals, methods, participants, and analysis.

Google Docs + Notion + PDF$27
User Interview Guide
  • Screener questions
  • Interview intro script
  • Core discussion questions
  • Follow-up probes

User Interview Guide Template

Run structured user interviews that surface real insights with a guide covering screener questions, discussion flow, and synthesis framework.

Google Docs + Notion + PDF$27
Ad Copy Pack
  • Facebook/Instagram ad copy (10 te…
  • Google search ad copy (10 templat…
  • LinkedIn ad copy (5 templates)
  • Hook formulas & headlines

Ad Copy Template Pack

Stop staring at a blank screen — 25 ready-to-use ad copy templates for Facebook, Instagram, Google, and LinkedIn with hook formulas and CTA variations.

Google Docs + Word + PDF$27
Affiliate Program
  • Commission structure options
  • Affiliate onboarding guide
  • Promotional asset list
  • Tracking & payment terms

Affiliate Program Template

Launch and scale an affiliate program with a complete template covering commission structure, onboarding guide, promotional assets, and agreement.

Google Docs + Word + PDF$37
Brand Style Guide
  • Logo usage rules
  • Color palette specification
  • Typography system
  • Imagery & photography style

Brand Style Guide Template

Define and protect your brand identity with a comprehensive style guide covering logo use, colors, typography, imagery, and tone of voice.

Google Docs + Figma + PDF$47
CRM Pipeline
Lead stages (prospect to closed)Deal value & probability columnsFollow-up date tracker

CRM Pipeline Template

Track every lead from first touch to closed deal with a flexible CRM pipeline template that works in Sheets, Excel, or Notion.

Google Sheets + Excel + Notion$27
Cold Email Pack
  • 10 cold email templates by use ca…
  • Subject line formulas
  • Follow-up sequence (3 emails)
  • Personalization variables guide

Cold Email Template Pack

10 ready-to-use cold email templates for outbound sales, partnerships, recruiting, and PR — with subject lines and follow-up sequences.

Google Docs + Word + PDF$27
Content Calendar
Monthly & weekly view layoutsChannel columns (blog, social, em…Status tracking (draft/review/pub…

Content Calendar Template

Plan, schedule, and track every piece of content across all channels with a flexible monthly and weekly content calendar.

Google Sheets + Excel + Notion$27
Customer Persona
  • Demographics section
  • Psychographics & goals
  • Pain points & frustrations
  • Buying behavior

Customer Persona Template

Build detailed buyer personas that drive smarter marketing, better copy, and stronger product decisions across your entire team.

Google Docs + Word + PDF$27
Customer Success Playbook
  • Onboarding checklist
  • QBR (quarterly business review) a…
  • Health score framework
  • Churn risk playbook

Customer Success Playbook Template

Reduce churn and drive expansion revenue with a customer success playbook covering onboarding, QBRs, health scoring, and upsell triggers.

Google Docs + Word + PDF$47
Email Marketing Sequence
  • Welcome sequence (5 emails)
  • Nurture sequence (7 emails)
  • Sales/promo sequence (5 emails)
  • Re-engagement sequence (3 emails)

Email Marketing Sequence Template

Write high-converting email sequences faster with ready-to-use frameworks for welcome, nurture, sales, and re-engagement campaigns.

Google Docs + Word + PDF$37
Event Marketing Plan
  • Event overview & goals
  • 12-week promotion timeline
  • Channel plan (email, social, paid)
  • Budget breakdown

Event Marketing Plan Template

Plan and execute any event from webinar to conference with a complete marketing plan covering promotion timeline, budget, and post-event follow-up.

Google Docs + Sheets + PDF$37
Go-to-Market Playbook
  • Target market & ICP
  • Positioning & messaging
  • Pricing strategy
  • Channel plan

Go-to-Market Playbook Template

Launch new products and features with a complete GTM playbook covering target market, positioning, channels, pricing, and launch timeline.

Google Docs + Slides + PDF$47
Landing Page Copy
  • Hero headline formulas
  • Value proposition section
  • Social proof block
  • Feature/benefit copy

Landing Page Copy Template

Write high-converting landing page copy faster with ready-to-use frameworks for headlines, value propositions, social proof, and CTAs.

Google Docs + Word + PDF$27
Lead Generation Funnel
  • Lead magnet concept framework
  • Opt-in page copy template
  • Thank you page template
  • Tripwire offer page structure

Lead Generation Funnel Template

Build a complete lead generation funnel from opt-in to sale with a step-by-step framework for lead magnets, tripwires, and nurture flows.

Google Docs + Slides + PDF$37
Marketing Budget
Budget by channel (paid, content,…Monthly planned vs. actual spendCAC & ROAS by channel

Marketing Budget Template

Plan your full marketing budget by channel with monthly spend tracking, ROI measurement, and a board-ready summary dashboard.

Google Sheets + Excel$37
Marketing Campaign Brief
  • Campaign objective & KPIs
  • Target audience definition
  • Key messages
  • Channel plan

Marketing Campaign Brief Template

Launch every campaign with clarity — a structured brief that aligns objectives, audience, messaging, channels, budget, and KPIs before a single asset is created.

Google Docs + Word + PDF$27
PR Press Release
  • Headline & subheadline format
  • Dateline & opening paragraph
  • Company quote blocks
  • About us boilerplate

PR Press Release Template

Announce your news like a pro with a journalist-ready press release template that follows AP style and gets picked up.

Google Docs + Word + PDF$27
Product Launch Plan
  • Pre-launch (6-week) checklist
  • Launch day runbook
  • Post-launch follow-up plan
  • Channel-by-channel tactics

Product Launch Plan Template

Launch your next product with a 6-week pre-launch plan, day-of runbook, and post-launch follow-up strategy all in one template.

Google Docs + Sheets + PDF$37
Referral Program
  • Referral reward structure
  • Invite email template
  • Referral landing page copy
  • Tracking spreadsheet

Referral Program Template

Turn happy customers into your best sales channel with a referral program template covering structure, rewards, copy, and tracking.

Google Docs + Sheets + PDF$27
SEO Content Brief
  • Target keyword & search intent
  • Recommended headers (H1-H3)
  • Competitor content analysis
  • Word count & format guidance

SEO Content Brief Template

Brief writers and produce content that ranks.

Google Docs + Word + PDF$27
Sales Playbook
  • ICP definition
  • Sales process stage-by-stage
  • Discovery call framework
  • Objection handling guide

Sales Playbook Template

Equip your sales team with a complete playbook covering ICP, discovery frameworks, objection handling, demo scripts, and closing tactics.

Google Docs + Word + PDF$30
Sales Proposal
  • Executive summary
  • Client needs analysis
  • Proposed solution
  • Scope & deliverables

Sales Proposal Template

Close more deals with a polished sales proposal template that walks prospects from problem to solution to pricing to next steps.

Google Docs + Word + PDF$37
Social Media Content Calendar
Platform-specific columns (IG, Li…Post type & format columnCaption & hashtag fields

Social Media Content Calendar

Plan and schedule posts across every major platform with a dedicated social media calendar built for consistent, on-brand publishing.

Google Sheets + Excel$27
Webinar Promotion
  • Registration page copy
  • Promo email sequence (3 emails)
  • Reminder emails (24hr & 1hr)
  • Social post captions (5 platforms)

Webinar Promotion Template

Fill your webinar seats with a complete promotion toolkit covering email sequences, social posts, registration page copy, and reminder messages.

Google Docs + Word + PDF$27
Board Resolution
  • Resolution title & date
  • Recitals section
  • Resolved clauses
  • Officer signature blocks

Board Resolution Template

Document official board decisions with a professional resolution template used for approvals, appointments, and corporate actions.

Google Docs + Word + PDF$30
Business License Checklist
  • Federal, state, local license cat…
  • Industry-specific permits
  • Renewal dates tracker
  • Application links & contacts

Business License Checklist Template

Never miss a required license or permit with a comprehensive checklist covering federal, state, and local business licensing requirements.

Google Docs + PDF$30
Cease & Desist Letter
  • Infringement description
  • Legal basis for claim
  • Specific demands
  • Deadline for compliance

Cease & Desist Letter Template

Formally demand that a party stop infringing activity with a clear, professional cease & desist letter template.

Google Docs + Word + PDF$27
Client Service Agreement
  • Scope of services
  • Fees & payment schedule
  • Client obligations
  • Intellectual property rights

Client Service Agreement Template

Set clear expectations with every client using a professional service agreement that covers scope, fees, IP, and liability.

Google Docs + Word + PDF$30
Compliance Checklist
  • Regulatory requirements by catego…
  • Completion status tracker
  • Due dates & responsible parties
  • Evidence documentation log

Compliance Checklist Template

Stay on top of regulatory requirements with a compliance checklist that tracks due dates, responsible parties, and completion status.

Google Docs + Excel + PDF$27
Consulting Agreement
  • Consulting services definition
  • Hourly/project rate structure
  • Expense reimbursement
  • Confidentiality & NDA clause

Consulting Agreement Template

Define the terms of every consulting engagement clearly — rate, scope, IP, confidentiality, and independent contractor status.

Google Docs + Word + PDF$30
Corporate Governance Framework
  • Board composition guidelines
  • Committee structures
  • Voting rights & decision matrix
  • Conflict of interest policy

Corporate Governance Framework Template

Establish clear governance structures for your company — board composition, committees, voting rights, and compliance calendars.

Google Docs + Word + PDF$37
Data Processing Agreement (DP…
  • Controller/processor definitions
  • Processing purposes & lawful basis
  • Technical & organizational measur…
  • Data breach notification

Data Processing Agreement (DPA) Template

Meet GDPR Article 28 requirements with a comprehensive DPA template covering processing purposes, security measures, and sub-processor provisions.

Google Docs + Word + PDF$47
Employment Contract
  • Position & start date
  • Compensation & benefits
  • Job duties & reporting line
  • IP & confidentiality clauses

Employment Contract Template

Formalize every employment relationship with a comprehensive contract template covering compensation, duties, IP, confidentiality, and termination.

Google Docs + Word + PDF$37
Independent Contractor Agreem…
  • Scope of work section
  • Payment terms & schedule
  • IP assignment clause
  • Confidentiality provisions

Independent Contractor Agreement Template

Hire contractors confidently with a comprehensive agreement that covers scope, payment, IP ownership, and confidentiality.

Google Docs + Word + PDF$30
Intellectual Property Assignm…
  • IP definition & scope
  • Assignment language
  • Moral rights waiver
  • Representations & warranties

Intellectual Property Assignment Template

Ensure your company owns all work created by employees and contractors with a watertight IP assignment agreement.

Google Docs + Word + PDF$37
Letter of Intent (LOI)
  • Transaction overview
  • Key proposed terms
  • Exclusivity period
  • Due diligence timeline

Letter of Intent (LOI) Template

Outline the key terms of any deal before formal contracts are drafted with a professional LOI covering transaction structure and exclusivity.

Google Docs + Word + PDF$27
Liability Waiver
  • Activity/service description
  • Risk acknowledgment language
  • Release & indemnification clause
  • Participant signature block

Liability Waiver Template

Protect your business from liability with a clear, enforceable waiver template covering risk acknowledgment, release, and indemnification.

Google Docs + Word + PDF$27
Memorandum of Understanding (…
  • Parties & background
  • Purpose & scope
  • Roles & responsibilities
  • Duration & termination

Memorandum of Understanding (MOU) Template

Formalize a shared understanding between parties before a binding agreement with a professional MOU template.

Google Docs + Word + PDF$27
Non-Disclosure Agreement (NDA)
  • Mutual & one-way NDA versions
  • Confidential information definiti…
  • Term & termination clause
  • Exceptions to confidentiality

Non-Disclosure Agreement (NDA) Template

Protect confidential information with mutual and one-way NDA templates, ready to customize and sign.

Google Docs + Word + PDF$30
Operating Agreement (LLC)
  • Member ownership percentages
  • Management structure (member vs.…
  • Voting rights & quorum
  • Distributions & draws

Operating Agreement (LLC) Template

Govern your LLC with a comprehensive operating agreement covering member ownership, management structure, distributions, and dissolution.

Google Docs + Word + PDF$47
Partnership Agreement
  • Partnership structure overview
  • Roles & responsibilities
  • Revenue sharing terms
  • IP ownership clause

Partnership Agreement Template

Define the terms, roles, and expectations of any business partnership with a professional agreement template ready to customize.

Google Docs + Word + PDF$37
Privacy Policy
  • Data collection disclosure
  • How data is used & shared
  • Cookie policy section
  • User rights (GDPR/CCPA)

Privacy Policy Template

Stay compliant with GDPR and CCPA with a clear, customizable privacy policy template that covers data collection, use, and user rights.

Google Docs + Word + PDF$37
Software License Agreement
  • License grant & restrictions
  • Subscription vs. perpetual terms
  • Acceptable use policy
  • Warranty disclaimer

Software License Agreement Template

License your software professionally with a comprehensive agreement covering grant of rights, restrictions, warranties, and termination.

Google Docs + Word + PDF$47
Termination Letter
  • Termination reason statement
  • Effective date
  • Final paycheck & benefits info
  • Equipment & access return

Termination Letter Template

Handle employee terminations professionally and legally with a clear letter template covering reason, final pay, benefits, and equipment return.

Google Docs + Word + PDF$17
Terms of Service
  • User rights & restrictions
  • Acceptable use policy
  • Payment & refund terms
  • Intellectual property clause

Terms of Service Template

Protect your business and set clear rules for your users with a comprehensive Terms of Service template ready for any product or platform.

Google Docs + Word + PDF$30
Vendor Contract
  • Services description
  • Payment terms
  • Delivery & acceptance criteria
  • Warranty & liability clauses

Vendor Contract Template

Protect your business in every vendor relationship with a clear contract covering services, payment, delivery, and termination.

Google Docs + Word + PDF$37
Website Compliance Checklist
  • Seven categories: Legal Pages, Pr…
  • Every item explains why it matter…
  • Spreadsheet tracker with status d…
  • Summary tab scores completion per…

Website Compliance Checklist

A 50-point checklist covering the legal pages, privacy, security, accessibility, e-commerce and email-marketing basics every small business website should have in place, with a status tracker and completion score.

ZIP: Excel + Word + PDF$50
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